Omnichannel conference speaker
International Multi-Channel Engagement Associate Director
Healthcare innovator by passion! Lorenzo has experience in the entrepreneurship world by co-founding a start-up venture and still now mentoring pioneering healthcare start-ups to achieve the maximum impact on patients’ needs. Currently Lorenzo leads the multi-channel engagement strategy of a therapeutic area at Lilly international business unit, ensuring the alignment of the digital channels and the brand strategies in more than 100 countries.