Omnichannel Speaker

Jenny Hooks

Jenny Hooks

Cisco
Sr. Manager - Global eCommerce Marketing

Jenny leads the Global Small Business eCommerce Marketing team whose mission is to drive brand awareness and customer acquisition via our channel partner's e-stores, and online marketplaces such as Amazon.

In her 14 years at Cisco, she has led multiple teams through the continuous evolution of marketing as both a function and an organization. Jenny focuses on building internal and external partnerships that aim to meet customers where they are, with the content and experiences they want, in the channels they prefer.

While her passion for customer-centric digital marketing started with Cisco-to-end-user initiatives, Jenny has spent the past 2 years learning (and falling in love with) driving business impact with Cisco's world-class channel partners.


Past sessions


Additional content

Other Resources

Speaker spotlight: Cisco’s Jennifer Hooks
Jenny answers 10 questions on omnichannel marketing, content strategy, and cross-channel experience

CMI Article: How Cisco Merges Martech With Creative Content

Presentation at ICC 2018 – Creating the Balance Between Content Innovation & MarTech – Jenny Hooks & Bob Meindl

Interview: Tech Marketer Talks: Driving More Revenue with Full-Funnel Marketing – Cisco