Omnichannel conference blog

Podcast Ep. 14 – Making omnichannel-ready experience maps – Yuri Vedenin

In this episode, Yuri Vedenin, founder and CEO of UXPressia, and Noz Urbina examine the nuances of effective user experience strategy and methods, and how to garner effective insights from research. They explore various user experience tools and how they can be best used to drive meaningful results in teams and products.

Podcast Ep. 13 – Content Models vs Domain Models – Carrie Hane

In this episode, we hear from Carrie Hane, co-author of Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow. She and Noz Urbina examine these questions in the context of effective omnichannel strategy, and the present and future of content and user experience design.

Watch Free: Crossphase – How to build an omnichannel team

It’s hard enough to build a modern digital team for maintaining your website or application. So how do you put together and optimize a great omnichannel content team? Content Strategy specialists from the agency Crossphase has made a science of the art of hiring, assembling, and professionally developing your content people.

Why is content operations so important to omnichannel?

To understand the connection between content operations and omnichannel delivery, we first need to look at both concepts. Once we do that, we can then look at the connection points and interdependencies between the two disciplines.

The Omnichannel Quad

For omnichannel success you need to master 4 key disciplines and their interactions: content, design, governance, and systems.

Bouke Vlierhuis spotlight: 7 questions on omnichannel success

Bouke Vlierhuis of the Netherlands answers 7 questions on the who, what, where, why, and how of omnichannel strategy. Bouke has a background in everything from engineering to web design to poetry – a perfect mix to be an omnichannel content strategist!

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